Watch it do everything.
One app your members book, pay, and walk in through. Scroll — watch a single tap turn into the whole experience.
I can book a bay, move a tee time, pull your door code, or add a guest — just ask.
Bay 2 · Fri 7:00pm
Live 6:50–9:10pm, just for you
Included in membership
Auto-added with directions
No phone call to the front desk
Book · pay · enter — all in-app
One tap. Booked, paid, and through the door.
See it role by roleEvery role. Every screen.
One tour.
What members see on their phone. What your front desk runs on the iPad. What your GM checks Monday morning. What you see on the laptop when you’re trying to understand the business.
What your members see on their phone.
Members install your club's app to their home screen in two taps. Your icon, your brand, your colors. From there it's one tap to book a class, scan in at the front desk, ask the AI a question, or check their family's schedule.
- Installs to iOS + Android home screens in two taps
- 1-tap class booking with waitlist auto-promote
- Rotating QR check-in (10-second refresh)
- Family-membership view: each member their own QR
- Push notifications for class confirmations, deals, course alerts
- AI concierge built into the app — chat anything
What runs on the iPad at the front desk.
A check-in scanner that watches member QR codes and announces who walked in. A walk-in flow for guests. A live look at who's in the building. Your front-desk staff don't need training — it's one screen, big buttons.
- iPad-friendly kiosk view — no training required
- Auto-scan member QR codes via the iPad camera
- Manual check-in for forgotten phones / lost cards
- Guest-pass redemption flow with SMS QR
- Live 'in the building' count + recent check-ins feed
- Front-desk staff role with no access to billing data
What your instructors see before class.
Each instructor logs into their own portal: today's classes, who's coming, who's on the waitlist, who's a first-timer. They mark attendance on their phone as members walk in. The data flows back to the GM's retention reports automatically.
- Roster view: who's coming, waitlist, first-timers flagged
- 1-tap attendance marking on the instructor's phone
- Notes per member (injury, goals, preferred spot)
- Sub-instructor request flow when they need to swap
- Compensation tracking by class — payroll exports
- Member feedback per class (optional, anonymous)
What runs your day-to-day operations.
Monday morning, your GM opens one URL and sees the state of the business. New members this week. Cancellations. Failed payments. Classes that are running hot or empty. At-risk members flagged for outreach. Everything they need to triage before the staff meeting.
- Live business dashboard: active members, MRR, churn, no-shows
- At-risk member flagging (no visits in N days = automatic flag)
- Failed-payment recovery queue with 1-click re-charge
- Member roster with notes, history, billing status, household links
- Class schedule editor (drag-drop weekly view)
- Staff scheduling + time-off requests
The numbers that actually matter.
When you're trying to understand the business — not just operate it — Cinch gives you a clean view of revenue, retention, member lifetime value, and the levers that move them. Pulled from your real data, not estimated.
- Revenue by source: membership, drop-in, amenity, retail, F&B
- MRR + churn + net new MRR (the SaaS-style health number)
- Cohort retention curves by signup month
- Member lifetime value by tier
- Stripe Connect reconciliation (your bank, your money)
- Year-over-year comparisons + exports for accounting
The feature that makes members love you.
Members ask plain questions, the AI answers from your real schedule, books for them, and confirms. After-hours, between classes, in the parking lot — your front desk doesn't have to be available. Try it below.
- Reads from YOUR actual schedule, amenities, member history
- Preview-then-confirm safety on every mutation (move, cancel, add)
- Handles family bookings ("book Mia into Saturday ballet")
- Surfaces deals, last-minute openings, waitlist promotions
- Routes complex questions to a real human at the front desk
- Works 24/7 — your highest-converting hour might be 9pm
A household, not a shared login.
Head of household invites a partner and adds the kids by date of birth. Each family member has their own QR check-in, their own class history, their own age-bucketed permissions. Sibling discounts auto-apply. One bill.
- Head of household invites partner + adds kids by DOB
- Each family member: own login, own QR, own history
- Age-bucketed access (Kids' Club, junior classes, adult-only spaces)
- Sibling discounts auto-apply at billing
- One bill, one card, one cancellation
- Mindbody can't model this — your members notice
Pool, courts, spa, classes — one app.
Every bookable thing at your club — pool lanes, pickleball + tennis courts, rock wall, spa appointments, Kids' Club daycare, group fitness — lives in the same database with the same booking flow. Members don't have to remember which app does what.
- One database, one booking flow, one member identity
- Per-amenity capacity, slot length, hours, tier access
- Tier-gated amenities (e.g. spa is Premium-tier only)
- Pool-lane capacity, court reservations, daycare with 90-min max
- AI concierge can book multiple amenities in one chat
- Per-amenity reports + utilization
Peak rules + auto last-minute deals.
Tee times, court reservations, drop-in classes — Cinch ships a real yield-management engine. Peak windows raise prices automatically; unsold slots get progressively discounted as the start time approaches. Most operators recover $400–800/week of inventory that would have gone empty.
- Per-resource pricing rules (golf hole, pickleball court, lap lane)
- Day-of-week + hour-of-day windows that compose (weekend + prime)
- Auto last-minute discounts on unsold inventory
- Member rate vs guest rate baked into the engine
- Visible to members at book time — no surprises at the counter
- Booking captures the LIVE price (locks in any active discount)
Members never see the word Cinch.
Your brand, your domain, your member portal at members.yourclub.com. The Cinch logo never appears anywhere. Your members open YOUR app, see YOUR colors, get YOUR push notifications. We're invisible infrastructure.
- Custom subdomain: members.yourclub.com (we handle DNS)
- Or your own domain entirely (CNAME to our infra)
- Per-tenant brand color, logo, hero imagery
- Branded transactional email templates
- Branded push notifications (your icon on their lock screen)
- We don't solicit your members. Ever.
Want to see this on your real schedule + members?
Book a 30-minute call. We’ll log into your tenant live, pull up your actual numbers, and answer every question your team has.
Sub-$50 member software, set up in a day.
Free 60-day trial. Free migration from whatever you're on now. Cancel anytime.