Mariana Tek alternativeBuilt for the chain. You're not a chain.
Mariana Tek is designed for multi-location boutique fitness franchises — spot booking, brand-consistent experiences across locations, enterprise reporting — and is priced for that buyer. Cinch is $249/month flat for a studio that owns its own brand and doesn't need franchise infrastructure.
The difference in one line. Mariana Tek's strengths are franchise strengths. If you have one studio, you pay for a lot of machinery aimed at someone with thirty.
What each one charges.
| Line item | Cost |
|---|---|
| Any tier Enterprise sales process, typically annual commitments scaled to location count. | Not published |
| Cinch Whole business, no per-location multiplier, month to month. | $249/mo flatpublished |
Franchise-oriented platforms price on location count, which is rational for them and expensive for a single studio. If you have one or two locations, ask specifically what the price would be at your size before assuming it scales down.
Competitor figures verified 2026-08-03. Published means the vendor states it publicly; reportedmeans it comes from third-party pricing aggregators and operator reports. Always compare against your own most recent invoice — that’s the only number that is definitely true about your business.
Why operators go looking.
- You're paying for franchise machinery
Cross-location brand governance and enterprise reporting are real features that a single-studio operator will never open.
- Per-location pricing works against small growth
Adding a second studio shouldn't feel like a software procurement event.
- Independents want their own brand, not a consistent one
Franchise tooling exists to make locations identical. An independent studio's brand is the thing that makes it different.
Where Mariana Tek beats us.
Every comparison page on the internet pretends this section doesn’t exist. Here’s ours — if one of these is load-bearing for your business, stay where you are, and we’d rather you learn that here than on a demo call.
Reserving a specific bike, reformer, or mat position is core to the boutique experience, and Mariana Tek's implementation of it is mature. If assigned spots are central to your class format, test ours carefully before switching.
If you're running eight studios or planning to franchise, their cross-location tooling is what you actually need and we'd be the wrong choice.
The product feels like the studios it serves. That's not nothing when your members are paying premium prices.
How the migration goes.
White-glove and included on every plan. Most migrations are one to three days of actual work.
- 1
Export your data
Members, memberships, schedule, instructor profiles, and billing history — a CSV from your current vendor is enough. Every platform on this list can produce one; if yours makes it difficult, that difficulty is itself worth noting.
- 2
We import and reconcile it
White-glove, included, no charge. We load it, then hand you a reconciliation list of anything ambiguous rather than guessing on your behalf.
- 3
Connect your own Stripe account
About ten minutes. Payouts go to your bank — Cinch never holds your money, and you keep the account if you ever leave us.
- 4
Run both in parallel
Keep the old system live while you check the new one against it. Nobody should cut over on faith.
- 5
Cut over and cancel
Members install your branded app, and you cancel the old subscription. Most migrations take one to three days of actual work.
Asked and answered.
Does Cinch support spot or equipment booking?+
What if we grow to several locations?+
Can we keep our own branding?+
One bill instead of Mariana Tek plus four others.
$249/mo flat, every feature included, no transaction fees and no contract. Free migration, and a 60-day trial before any of it starts.